Naomi and Yvonne will discuss insights, challenges & hacks regarding Employer Branding.
How can organizations strategically and operationally build a strong employer brand? In this 30-minute talk followed by a Q&A session, Naomi from Dr. Oetker and Yvonne, a self-employed consultant, will share hands-on insights from two perspectives: in-house and consultancy.
Your speakers:
- Naomi Holdaway, Talent Manager – International Employer Branding & Communications, Dr. Oetker
- Yvonne Scheja, Data- & AI-driven Employer Branding & Talent Acquisition Consultant
What & When:
- Date: 8.10.2025, 10am
- Length: 30-40 min + Q&A
- Language: Englisch
- Where? We’ll share the link to the online meetup closer to the event via email, to everyone who registered via Eventbrite.
- Fee: It’s a free event! 🙂
Agenda:
- What is Employer Branding?
- Employer Branding vs. Marketing Campaigns
- Collaboration In-house vs. Consultancy
- Challenges & Opportunities
- Stakeholder Alignment (“Who to get on board”)
- Learnings & Quick Hacks
Who’s is it for?
HR, Marketing, and Employer Branding leaders who are looking for inspiration, practical strategies, and opportunities for exchange.
Why should I attend?
Gain authentic insights from both in-house and consultancy perspectives
Learn practical tips and actionable strategies
Network with peers and share knowledge within the community
